The Virtual Assistant allows users to interact with a personalized Chat experience that leads the user to the resources that are nested within the Partnership to Reduce Cancer in RI's Dental Oncology Knowledge Center section of their webpage. Users are directed to resources that are web pages, PDF’s and support groups.
Highlights
2 Unique Virtual Assistants
Over 50 Question Paths
Over 100 Resources
Blackburn Labs partnered with the Partnership to Reduce Cancer in Rhode Island and their Dental Oncology team to develop a dental oncology knowledge center. We identify resources and create logic to help users navigate and pinpoint resources in a robust website with a user-friendly interface to accessible websites.
Blackburn Labs’ data team guided PRCRI on effective use of data analytics to ensure they were getting results that were measurable. They were able to find free solutions to empower them with actionable metrics, and ensure they were following best practices regarding data ethics, privacy, and security.
Project Type: Chatbot
Primary Technologies: Google Analytics, Looker Studio, Devless, Wix
Former Executive Director, PRCRI
“We love the flexibility of Blackburn Labs' knowledge base. They've done other health care projects across the country, so they understood our objective right away when we contacted them. Money has never been the focus of our partnership; Blackburn Labs is interested in executing our project for its merit. Their team focuses on delivering solutions, not ensuring clients fit into their work framework”
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Chief Data Science Officer (CDSO)
“It was an absolute delight to work with the PRCRI team! You can’t manage what you can’t measure, so it was wonderful to show PRCRI how to take tools like Google Analytics and Looker Studio (formally Google Data Studio) to the next level. We were able to coach and collaborate on how to interpret behavioral patterns of users, and guide towards best practices on how to conduct AB testing for acquisition channels.”